To celebrate the Pride Month, international pop star Miley Cyrus collaborated with Converse and its “YES TO ALL” campaign to support LGBTQ youth and quality. Miley performed at the Capital Pride concert on June 11, 2017. Converse supported Miley’s unique Twitter live moment where she interacted with fans alongside the pride celebration.
Top: Women's Converse Proud To Be Tee (HKD219)
Bottom: Chuck Taylor All Star ‘70 1st Pride Parade (HKD799)
In the same spirit, the 2017 Pride Collection is a limited-edition collection of the iconic Chuck Taylor All Star and Chuck Taylor All Star '70 – designed to celebrate the LGBTQ community with bright colors and bold details; it lets Converse say YES TO ALL, standing with youth, freedom of expression, and the belief that whatever gender, sexual orientation or identity, everyone should feel free to be exactly who they are.
The Converse Pride Collection launched in Converse Hysan and HBX.com on June 9 with prices ranging from HK$D219 - 799. For more information on Converse’s YES TO ALL program, please visit: Converse.com/YESTOALL.
Hysan Place Converse: Shop 510-515, 5/F, Hysan Place, 500 Hennessy Road, Causeway Bay, Hong Kong (Telephone: 852-2321 9225)
Written by Keira Wan.