JUICE, the No.1 Street Fashion Store in Hong Kong, is now upgraded and hosting a re-opening party tonight!
Founded by CLOT, JUICE was the first street fashion store that CLOT launched in Hong Kong, selling its own brand CLOT APPAREL as well as engaging other brands to launch limited products. Instead of a just a ordinary shop, JUICE has always been the venue for parties and exhibitions, including Devilock Visual Exhibition, Bandai Tamagotchi launch Party, Nike Zoom Kobe 1 launch party, etc. It has now become a recognized force to in the fashion development of Hong Kong, Taiwan and China.
April 19, 2008, JUICE store will be re-opening in Causeway Bay, Hong Kong. To celebrate the re-opening of the store, an exclusive party is taking place tonight (Apr 18, 2008) at JUICE, with Kevin Poon, Director of CLOT Company Limited and DJ Tommy, Director of CMD.
Celebrities FAMA, Eric So are also there to preview the renewed JUICE store and share their styling tips with all fashionistas. DJ Tommy was also invited to bring the party to its climax at JUICE!
The JUICE store renovation is designed by Jeffery Lui, with his rich background in lighting as well as interior design inspiration, he could always create the right mood for the right environment. With his architecture group, and unique input by Kevin Poon and Edison Chen, it will feature an impressive and exciting new design created exclusively for the JUICE store. Design details include white lacquer painting and areas of solid oak planks. White painted ceiling will be complete with decorative streamline molding. Custom-designed furniture will be used throughout the store.
The store will feature a range of limited edition pieces. To commemorate the opening, CLOT will also give a JUICE re-opening compressed tee to each guest as a present.
In fact the store, including the design, music, and clothes, has already become an anticipated stop for those who love music, the arts, and trendy fashion!
Established in 2003 by founders Edison Chen and Kevin Poon, CLOT is an urban lifestyle business perfectly designed to provide young people with fresh ideas and to encourage individuals to develop their own understanding of identity and style. The company has taken as exciting step forward with their goal of offering trend setting clothing, music, toys and club culture to the youth Asia.
The partners believe by introducing a distinctive lifestyle to Hong Kong and other parts of Asia, one day the young people in the region can grow into more fulfilled and satisfied people with a strong sense of individuality.
2/F., A, 53 Patterson Street, Causeway Bay, Hong Kong.
(information provided by the pr company)